IC tomorrow and Abertay University launch Future Games Contest
12/08/2011 Innovate UK
Funding and consumer test bed trials on offer for app developers10th August, 2011: IC tomorrow, a Technology Strategy Board programme, is running a contest for the University of Abertay Dundee to provide small companies with up to £25,000 in funding for the development of prototypes that use games technology in new ways. The winning applicants will also benefit from having their technologies trialled with consumers, providing valuable feedback before they launch.
Abertay University, known for its world-leading courses in computer arts and computer games technology, has been playing a fundamental role in defining the requirements of the contest and will ultimately be solely responsible for funding the winners. Abertay University and IC tomorrow will also be reviewing all applications alongside content providers including EMI, Tate, IPC Media and National Geographic.
To enter the contest, applicants must provide a completed web submission form and a two minute pitch video available on YouTube. Applications must address one of the following specific challenge areas, supported by the content providers:
The use of games technology in a non-gaming context - supported by IPC Media
Games ideas using digital creative content - supported by National Geographic
Social games using existing communities - supported by Tate
Music games application - supported by EMI
Successful applicants will offer solutions that will be applicable to a range of content providers and illustrate the greatest market potential.
Paul Durrant, director of business development at Abertay University, said: "Game technology is now being applied widely outside the traditional computer games industry offering fantastic opportunities for skilled graduates to work in a wide range of UK businesses. Working with IC tomorrow will help us connect with new talent who can develop innovative ways to use to creative content."
Dr Nick Appleyard, head of digital at the Technology Strategy Board, added "We're delighted to work alongside Abertay. The contest is a great way for the university to connect with new audiences and support UK entrepreneurs to develop and commercialise creative content."
The deadline for stage one submissions is 12pm Thursday 15th September. Up to 12 selected finalists will be invited to take part in stage two and will be notified on Friday 23rd September. The winners will be announced mid October.
To learn more about the competition and enter, please visit http://www.ictomorrow.co.uk and join the Facebook fanpage at http://www.facebook.com/ICtomorrow.
For further information, please visit the Technology Strategy Board website.
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