STIEBEL ELTRON UK has strengthened its South West operations with the appointment of a new specification manager who will drive forward the adoption of renewable heating solutions across the region.

Claire Poole joins the leading manufacturer of renewable heating technologies as Regional Specification Manager for the South West. She will support customers and installer partners with their renewable heating needs.

Helping to promote STIEBEL ELTRON’s range of air and ground source heat pumps and ventilation products, Claire will play a key role in strengthening existing relationships and developing new partnerships in the region.

Bringing with her 19 years of sales experience, including 15 years in the HVAC industry, Claire has extensive knowledge of working with a wide array of contractors, consultants, and developers on both residential and commercial projects.

Claire’s appointment follows strong demand for renewable heating technologies in the South West, with the region having one of the highest uptakes in heat pumps across the country.

With almost 2,000 heat pump installations carried out in the area in the last quarter of 2024,[i] Claire’s presence will galvanise their adoption as she brings STIEBEL ELTRON’s industry leading products to consumers.

John Felgate, Managing Director at STIEBEL ELTRON UK, said: "Claire brings with her a wealth of industry knowledge and practical experience, which will be invaluable as we continue to expand our presence in the South West.

“The region is a vital market for renewable energy, with consumers looking for the most environmentally friendly options to heat their homes. Claire’s role will ensure we provide even greater support to our partners and customers as they embrace the transition to sustainable heating."

Claire Poole added: "I’m thrilled to be joining STIEBEL ELTRON which is leading from the front when it comes to renewable heating technologies. Consumers are looking to make their homes as sustainable as possible and it’s our role to show them the pathway towards implementing the technologies which will make this happen. I’m looking forward to doing exactly that.”

The appointment is part of a wider programme of growth for STIEBEL ELTRON UK, which has recently made several new hires across the specification and sales teams to further support customers and installers nationwide.

The company has made significant investment into developing its new hpnext series, with a brand-new generation of highly efficient, ultra-quiet heat pumps launched this summer.

All models use R290 refrigerant and feature a wide range of functional upgrades that mark a significant step forward in heat pump technology. The range also includes new air source heat pumps, a new ground source heat pump collection, and an innovative integrated internal air source heat pump with MVHR.

Since 1924, STIEBEL ELTRON has combined the success factors of technological expertise, quality, innovation, reliability, and customer proximity. Today, it is one of the world’s market leading suppliers of technology products for building services and green tech.